What is A2P 10DLC?
A2P (Application-to-Person) 10DLC is a U.S. carrier requirement for businesses that send SMS or MMS messages from local phone numbers. The goal is to reduce spam and protect consumers while allowing legitimate businesses to continue texting customers.
- Applies to SMS/MMS sent from local business numbers
- Managed through carriers (AT&T, Verizon, T-Mobile)
- Requires basic business registration and brand verification
Do You Need A2P Registration?
Not every business needs it. Here’s how to know:
- Required: If your business sends text reminders, promotions, or 2-way SMS conversations with customers
- Optional: If you only use voice calls (like Your AI Voice Assistant), no registration is required
FAQs
Is A2P registration required for Your AI Voice Assistant?
No. Our AI focuses on voice calls, not SMS, so A2P registration is optional. You only need it if you want to add SMS/MMS messaging.
What happens if I don’t register?
Unregistered SMS traffic may be blocked or filtered by carriers. Your voice calls will continue to work without registration.
How much does registration cost?
Carrier fees vary, but typically you’ll pay a one-time brand registration fee and around $10–$20 per month per brand for compliance.
Why did carriers introduce this?
To reduce SMS spam, ensure accountability, and protect consumers from fraudulent or abusive text messages.
